Hello everyone,

I'm Kim Kul-won, Class 101 marketer!

For those of you who don't know me, I'm Kim Kul-won, a marketer working in the Class101 marketing team. I'm also drawing a Class 101 Instagram.

An incumbent marketer

The most vivid information for marketing Yumnamu!

In fact, I had a big plan to open a class this year. I've finally made my bucket list. I created a wonderful class filled with my marketing know-how! Here's what I'm going to tell my classmates in this class. I'm going to tell you what a performance marketer does and how to do it, and all the know-how to become a good performance marketer.

Performance marketing is changing more rapidly,

What is “real” marketing that can be eaten in the field of work?

In the post-COVID-19 era, marketing is changing more rapidly. COVID-19, which has hit the world, has accelerated the digital transformation. In addition to those in their 20s and 30s who are familiar with online, consumers in their 50s and 60s who have been offline customers have begun to experience online shopping while watching the market on their mobile phones. It was only then that the era of online shopping for all ages began.

Performance marketing that uses data as a weapon to create results,

Are you curious?

⚫ I know the difference between performance marketing and brand marketing

⚫ I know exactly what a performance marketer does.

⚫ Media planning can be carried out according to advertising purposes and budgets

⚫ I know what's different about product detail pages that call for purchase conversions.

⚫ I know what's different about advertising materials that call for clicks.

If you have trouble answering 2 or 3 of these, this course is a must-have for you.

Current marketer Kim Kul-won tells you how to become a “beginning performance marketer”

Current marketer Kim Kul-won tells you how to become a “beginning performance marketer”