Overview

This is the 'Production of Emotional Goods and Branding' class conducted by Bloomingtale Studio. In this class, you will be able to learn how to create designs on public domain, how to add stories to your product, and SNS marketing know-hows. I will make sure that you don't go through the same difficulties that I faced in the past. Make your stationary brand stand out by creating your own speciality!

What You Can Achieve

Learn the know-hows to developing graphic design by only using public domain masterpieces or just a single image
Convert graphic designs into reality through mockups, and experience the manufacturing process of the BEST products of Bloomingtale Studio
Learn the social media marketing strategy to convert consumer's interest into purchase

Recommended For

Those interested in stationary business startup and reducing their startup costs
Those interested in Bloomingtale Studio's startup know-hows and its manufacturing process
Graphic designers that are having difficulties choosing between starting a business and getting a job

About This Class

We use the latest version of Adobe Photoshop 2022 / Adobe Illustrator 2022
We use graphic design tools in this class, but do not teach how to use the tools in detail. Thus we recommend the class for those who already know the basics of Photoshop and Illustration.
In this class, demonstrations are made on the macOS but Window users can also take the class.

3 Reasons to Take This Class

❶ Unraveling the Development Style of Bloomingtale-Themed Goods Design

Among the 216k '#stationarydesign', the secret that led Bloomingtale, a new-born brand, to its success was the creation of 'Bloomingtale speciality' that used emotional graphics to envision seasonal images. In this class, we will learn how to develop designs for goods by using public domains, single images or typography.

[Ch 1. 브랜드 무드보드와 네임 만들기] 실습 이미지

▶ ︎ ^ Actual result of [Ch 1. Making brand moodboard and name] practice

[Ch 3. 한 장의 사진으로 다양한 레이아웃 만들기] 실습 이미지

▶ ︎ ^ Actual result of [Ch 3. Making various layouts with one picture] practice

❷ From Design to Reality! Conducting mockups and revealing the order procedure

In this lecture, you will be able to learn the ideation and storytelling process of Bloomingtale in depth. In addition, you will also be able to learn the process of product design mockup, communicating and placing order at the manufacturer, setting the unit price of the goods, and also be informed on all the trials and errors you might face along the way. I will do my best to shorten your startup preparation process, and ensure that my Classmates do not go through the troubles I faced.

[Ch 7. 목업 제작] 실습 이미지

▶ ︎^ Actual result of [Ch 7. Creating Mockup] practice

❸ From 0 to 50k Followers In a Year! The strategy to becoming a Brand with monthly sales of $7.5 million

Within a year of establishment, Bloomingtale Studios achieved a monthly sales revenue of $7.5 million, and collaborated with many brands from different fields such as webtoon, musical, beauty brands, etc. The secret to achieving such big success in a short period of time is 'utilizing SNS in branding'. The increase in the number of social media followers (from 0 to 50k followers) also led to the rapid increase in sales revenue.

I will provide you with tips on creating and managing social media accounts that stands out amongst the numerous number of stationary brands. In addition,I will also tell you how to use the 'RT event, hashtag, and insight' mainly on Instagram and Twitter. Your brand can also become a goods brand loved by many Kpop-Idols, without paying for advertising, by only marketing on your social media!

블루밍테일 스튜디오 자사몰 22년 6월 순매출

▶ ︎ ^ Net Sales of Bloomingtale Studio Owned Shopping Mall for June 2022

블루밍테일 스튜디오 X 타 브랜드 콜라보

▶ ︎ ^ Collaboration of Bloomingtale Studio & Other Brands

Categories

Coming Soon

Merch Also Used by Kpop-Idols! Everything About Creating Bloomingtale-Themed Goods