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The beginning of post-Seoul Purple Ocean! Small capital entrepreneurship through local branding

Beginner
9 chapters
Korean|Audio Korean

Skills You’ll Learn

How to start a local business without capital

I will tell you how to find and use information on 'government support projects'.

A local branding system that unconditionally succeeds

You can create various local business systems such as products, services, and projects.

Build local branding with your own content

I will tell you about the marketing process using content.

About the class


Hallo Local plannerIt is.


There is an old saying that people should be sent to Jeju and people to Seoul.
But is that still valid today?


More than half of the total population lives in highly competitive metropolitan areas. In such an overcompetitive society, how many opportunities are there for earthen cutlery and ordinary people to succeed? Of course, there are plenty of places to work, such as work. However, due to intense competition, opportunities to receive sales, business, and support benefits are bound to be scarce. When everyone sees Seoul and the metropolitan area, how about turning their eyes to nonmetropolitan areas? Competition is low in rural areas, so there are new markets and opportunities that we are unaware of.

Find new opportunities in a less competitive market!


Population decline, super-aging society, local extinction

The government is spending a lot of money not only on declining birthrate and aging population, but also on solving the problems of local population extinction. Local subsidies are increasing, and the number of people who use them is shrinking. Start a local business while receiving various support when no one else knows!

1 vs 100, there are few competitors, so the chances of success are high!


Course effect

  • It may be an opportunity for businesses that have difficulty selecting support projects due to intense competition.
  • You can learn how to expand sales from local distributors and marketers.
  • You can learn how to expand not only into a product but also into a service business.


Recommended target

  • Those who do business in places with a lot of competition
  • People who fall for support projects every time
  • Those who run a local brand but are unsure about sales
  • People who are interested in homecoming and dream of local branding
  • Those whose parents run a primary industry in the province and are interested in local branding for processing



3 reasons why this class is special


❶ Avoid competition and find opportunities!

We look for new opportunities for those who are tired of competing with other companies, such as support projects and sales.


❷ We'll teach you how to do local branding!

Not all brands are the same. We will tell you about sales and distribution strategies unique to local brands.


❸ You can learn all the ways to commercialize not only products but also services!

We will provide information on how you can expand various services such as design and video through a structured business system even outside of the metropolitan area.





Comment from CEO of Local Planner Consulting



Class Kit · Coaching Session

Able to improve quality

We will introduce additional components.


1. [Coaching Ticket] Local Planner One-Time Text Coaching Ticket

Curriculum

Creator

Local planner

Local planner

Hallo I'm Kim Jin-won, a planning, marketing, and branding expert who is interested in activities in the local community.

Over 20 years of working in local governments and public institutions, I have always thought about what kind of business we can do in the local community and researched how to operate a business with minimal capital.

Many people are moving away from the competitive society of the metropolitan area and are doing local branding with 100% support in a society where there is no competition. I would like to help many people through the Korea Tourism Organization consulting and local support project management experience.

CEO history of local planner 'Kim Jin-won'

🏅 CMO of Makedy, a company specialized in online marketing

🏅 Head of Live Commerce Strategy Planning & Marketing

🏅 Head of HR & Operation Management Team of a Public Institution

🏅 Managing Director of K-beauty Natural, a company specializing in Amazon PL cosmetics

🏅 Head of Operation of Rasum Company, a company specializing in distribution at 11th Street (Kyuten), Malaysia

🏅 Video media advisory for Jeonghwa Arts University

🏅 Jungwon University Industry-Academic Cooperation Group Local Project Education

🏅 Participated in the World Organic Expo

🏅 Local project planning for Mondorae Startup Park

🏅 Hanam City Traditional Market Revitalization Advisory and Marketing Consultant

🏅 CMO, the official consulting company of the Korea Tourism Organization

🏅 CEO of Mega Branding Co., Ltd.

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Notes on Copyright Protection

  • All videos and materials included in the class are protected intellectual property under relevant laws.
  • You may face legal action if you copy, distribute, transmit, modify or edit the videos or materials included in the class without permission.
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