클래스 스토리2681개의 글

Lee Yu-mi, a copywriter and writer, took the course because she was curious about how to choose the words used in the copy. I want to build my know-how as a copywriter through this lecture.

Twisted words: Mouse + Balladang
Birth sentence: "Put your mouse on the floor."
Reason: Whether at work or at home, the mouse is busy. As the mouse click intensifies, family conversations become more static. What happens if you turn the mouse over to prevent this family conversation?  I can't do any more personal work. Naturally, you will be able to have a backlog of conversations with your family. 
Utilization: Public Service Advertising Campaign

The sunset from the yacht looked at us like a flower. I see Han River every day, but it is different every day. The temperature of the day, the color of the wind, feels new every day. Countless people are spending the day in buildings in Yeouido. I can feel relaxed on the bridge where I can see where I'm going. I wonder if they're looking at the sunset tonight. Enjoy today's relaxation in the cool river breeze.