Hello,

I'm Haley, a global beauty creator.

Hello, I have 850,000 subscribers EnglishIt is active on the world stage by producing content Global beauty creator Haley It's.

▶ YouTube views by country

From now on Seven years ago in 2015, I learned about YouTube, came across videos from various beauty creators, and was fascinated by freely creating content, so I posted my first YouTube video.

Branding know-how that achieved 800,000 subscribers in 4 months

My life changed 180 degrees since the first video.

Have you started uploading videos in earnest 300,000 subscribers after 2 years, 400,000 after 6 months... 500,000 after 7 months... 600,000 after 4 months... 700,000 after 5 months... 800,000 after 4 months

Soon I'm looking at 1 million.

And dozens of emails every day proposing collaboration from around the world I proposed a YouTube ad, and I attended a beauty business panel hosted by the Oxford University Student Union a few months ago, and I also had a position side by side with a British Vogue editor.

I had a career teaching about YouTube not only overseas, but also at Jeong Saemmul Makeup Academy in Korea. In this way, I was able to engage in various economic activities regardless of place and time through makeup that I really love.

▶ News related to YouTube market saturation

However, there are currently 37 million YouTube channels(As of 2022)This has been opened. I have asked myself a question every day for 7 years.

“How can I stand out from the crowd of beauty creators?”

I'll talk about the two most important differences I've made through my concerns.

First, through market analysis'differences'Create

Born and raised in Korea for over 20 years Native Koreans As a person, I wanted to have my own differences and act on the world stage I started making videos in English.

Instead of the Korean beauty creator market, which is already saturated, we first targeted overseas markets. The key point is to read the market, target slightly different places, and introduce yourself with differentiated content, rather than the same path that everyone else goes.

Second, the most important 'Branding'

Beyond being good at makeup, we need something more special. That is the charm, that person's aura. In this class I want to teach you everything you need to know about building your own branding method.

• Branding Begins 1 - Engaging Channel Branding
• Branding Begins 2 - Content Planning & Video Production
• Branding Deepening 1 - Targeting Overseas Markets
• Branding Deepening 2 - Smart Business with Brands
• Sustainable Branding - Creating a Growing Channel

Branding yourself and making yourself an irreplaceable person,

It's something that no one can do.

Anyone can become a beauty creator. It's a name that anyone can call from the moment they post the makeup video.

Through this course, I will show you a shortcut to creating your own unique point of difference that you can take with you for a lifetime, and to expand your influence both in Korea and around the world through that difference.

Dream bigger on the global stage. Let's meet in class!