Instagram marketing leading to sales for the self-employed

Beginner
8 chapters · 2 hours 52 minutes
English · Japanese · Korean|Audio Korean

Check out what classmates have to say!

The secret to increasing 1,200 followers in one day with just one post!

Instagram is now indispensable Marketing toolsIt became. It's no exaggeration to say that all shopping malls, websites, and marketplaces all use Instagram.

Even if you post just one post, it catches the eye imagesHelping to spread and hashtagsAs a follower 1,200 people or more Do you know it can grow?


Instagram management strategy that fits my industry FIT!

크리에이터가 담당한 계정에 작성된 구매 댓글 현황

▶ ︎ Status of purchase comments written on the account in charge of the creator

In order to create an Instagram account where customers who match the brand and FIT come to visit, we need to understand the process of real customers discovering us and making a purchase, and to achieve our goals Scenarios suited to the industryYou need to build it well.


  • Instagram without commenting like “I like the feed so much” followers The secret to increasing
  • Catching the customer's attention imagesHow to select
  • Helping spread hashtagsHow to select
  • Instagram attracts customers Content organization strategy

Learn strategies tailored to your industry to increase sales!


From famous brands to small shopping malls Instagram,

I will tell you based on various operations and consulting experiences.

  • Skechers, etc. fashion brand Instagram account and influencer marketing agency
  • Dear dahlias, etc. beauty brand Instagram consulting and advice
  • Many startups, Small to medium malls, Offline operator Instagram operation and consulting, etc.

Through this class, I tested it myself Verified casesInstagram with many brands Consulting experienceObtained from insightI will deliver it to you.


Online shopping malls (clothes/miscellaneous goods/childcare/household goods shopping malls, etc.) and offline stores (local restaurants/cafes/pilates, yoga, fitness shops, etc.) Customer arrival processThese are different.

However, most of them run Instagram in the same way and hope for results.

In order to increase the sales and followers you want, it is essential to have an understanding of Instagram and a management strategy that fits the industry!


Instagram, once you understand it, you can see it.

Just now If you've started or are preparing to use Instagram, be sure to listen to it.

It's different when you understand and start.


🎯 Characteristics of Instagram hashtags

  • Learn what characteristics it has other than searching.

🎯 Understanding Instagram content and tips for creating it

  • How users consume and respond to content, and what content is well-discovered. Production know-how will be revealed!

🎯 The importance and method of organizing an Instagram feed

  • Learn about understanding account feeds and tips for configuring them. The secret to a good home feed. I'll tell you everything.

🎯 Understanding through study of various cases

  • We help you design and approach Instagram marketing from various perspectives through examples by industry/campaign.

🎯 Build an Instagram operation scenario that suits you

  • Depending on the industry, the direction of approach differs, such as increasing followers, being exposed to search results through hashtags, or using content to increase engagement. Learn the Instagram management scenario that's right for you.

Rather than simply listing concepts, Which can be of direct help Practice-orientedLet's learn with. Business consulting levelI'll help you get closer to

수강생 리얼 후기

▶ ︎ Real student reviews

In the meantime, I gave lectures in front of thousands of people,
I have experienced Instagram management and consulting for many brands!

If you only trust me and follow me,
After the class, you'll see a different Instagram account!

You can't just stick to Instagram every day on an important business day, right?

We'll help you use it as a valuable tool to give wings to your business's revenue.


About the lecturer Kim Jong-young

  • (Current) CEO of Chick Story
  • (Current) Instagram marketing consulting for many famous brands
  • (Former) Head of consulting team at a famous education company
  • (Former) AE in charge of offline marketing for a number of well-known insurance companies, game companies, etc.

History of major lectures

  • Instagram lectures at famous pharmaceutical companies, Busan Marketing Association, University Tomorrow, etc.
  • Korea's largest freelance market: A lecture on how to survive as a freelance creator
  • Kotra (Korea Muyeop Association) held a practical lecture on Instagram and Facebook advertising
  • Social media marketing lectures at famous cosmetics companies, small and medium-sized business distribution centers, global companies, etc.
  • 4th year of Instagram lectures
  • Teaching experience in various associations, including large companies

Book guide

  • Instagram marketing doesn't do that (Publisher: eBizBooks)
  • Instagram ends in one volume (Publisher: Econ)
Class Kit · Coaching Session

📧 Kim Jong-young, Korea's top Instagram expert 1:1 coaching

  • You can ask 2 questions per coaching ticket.
  • Check the list of hashtags that customers are visiting and hashtags that customers are looking for
  • Review of account feed configuration and comments
  • Organize content such as feeds, stories, highlights, IGTV, etc. (Coaching on topical content topics)
  • Inspection of the operation of Instagram ads(You can answer when you open an ad account)
  • Influencer relations and guide writingCoaching for
  • For those who are starting out Coaching for questions about questions, trial and error, etc. during the startup processWe'll do it.
  • If you purchased a coaching ticket twice, there is no refund if you use it more than once.


📩 The package is subject to some changes, and we will be fully informed if there are any changes.

Curriculum

Creator

Chic Story

Chic Story

What's your weapon?

This is the first question I ask business owners who are planning to run ads.

There is a difference between customers who purchase products through search with purchase intentions and how to decide to buy products found in social media feeds. Unlike search, on social media, it's important to use our weapons to solve customer problems.


The first thing we need to do
It's about finding your own weapon and thinking about how to use it.

When I and Chicstory, an online advertising agency I belong to, start running ads for clients, I always ask the following questions.


  • Can this product solve the customer's problem? (Find your own weapon)
  • If you could solve it, what kind of message would you talk about? (deriving a message)
  • Who are you going to talk to? (Targeting/Journey Design)
  • How do you deliver... so that customers can relate? (advertising material)

The answers to the above questions were clear, and most of them were able to run ads with good results.

The process of preparing for this class is also

The focus is on finding your own weapon and learning how to use it.


A time when I was struggling to improve ad performance

When I was an agency junior and team leader. I spent the night changing settings and thinking about advertising materials in order to improve the advertising performance even a little bit.

Thinking about it now, that time and worries have been a valuable experience.

The internal training materials and offline lectures created from that experience received good reviews, and I was able to meet you in Class 101, so that time is coming even more meaningful.

I hope that more people will be able to get help and achieve the desired results through this opportunity ^^

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Notes on Copyright Protection

  • All videos and materials included in the class are protected intellectual property under relevant laws.
  • You may face legal action if you copy, distribute, transmit, modify or edit the videos or materials included in the class without permission.
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