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About the class
Elegant Brothers, Samsung Card, KB Insurance, etc.
Practical secrets of a consultant in charge of UX writing for one of Korea's leading large companies
As more and more IT services are created and the value of user experience increases, interest in UX (User Experience) is naturally increasing. Among them, jobs that have recently been in the limelight UX Writer, I am a person who writes with a focus on user experience. The role of conveying a message with the brand's voice so that users can better feel the brand's image and use products and services more comfortablyI will do it.
UX Writing is also called Money Writing.
This is because well-designed articles tailored to the purpose and intent are proven by sales. In this class, you can start with the basic concepts of UX Writing and learn writing techniques based on examples of actual domestic companies. Take a class, develop a strategy for your service, and apply techniques to change your writing. The value of the changed Writing can be seen in the increased conversion rate.
Recommended target
- Everyone who thinks about a user-centered language
- Planners, designers, marketers, and writers who want to write a message with the voice of the brand
- Job-seekers and job-seekers who want to start working as UX Writers
Course effect
- As a UX writer, you can learn the competencies and knowledge you need to have.
- You can learn UX writing techniques by having a user-centered mindset through actual examples of domestic companies.
- You can capture the voice tone of your brand and write a message that is clear yet deeply colored by the brand.
Two reasons this class is special
❶ Obtained from 9 companies and 2,571 screens
UX Writing Insights
Although the importance and interest in UX writing has increased in Japan, it is still not easy to find a place to learn it systematically. In the past, UX planners and designers worked together on writing, recessed This is because the job called UX Writer is in a changing process where the job of UX Writer is created separately as its importance increases.
Consultant Park Soo Hyun, who has performed UX writing across various industries and brands, will deliver <directly applicable insights> to you. Writing techniques are established and delivered using insights obtained by designing 2,571 screens for 9 companies and directly refining the writing. Try applying consultant Park Soo Hyun's unique writing know-how one by one. Your practical trial and error will be drastically reduced.
❷ It was hard to find,
An example of writing filled with domestic companies
If you search for “UX Writing Examples” on the Internet, it is difficult to find examples from overseas or specific companies.
In this class, we will look at 1) what purpose and 2) what techniques were incorporated to complete writing based on examples from domestic companies. If you analyze examples of good or need improvement from domestic companies, you will get hints that you can incorporate them into your services.
Curriculum
Creator
Erin Soo Park
Hello, I'm Park Soo Hyun, the head UX writer of 'Lee Boon', the only UX writing company in Korea.
“This person” is running 'Easy', a solution that analyzes and automates UX writing, and I am working as a consultant to spread the methodology and process of corporate UX Writing.
I hope that through Class 101, many people will realize the importance of UX Writing and get an opportunity to improve their services.